Stanford Professor Byron Reeves thinks World of Warcraft can be harnessed as an energy-saving tool by attaching Smart Meter readings to gameplay goals.
Smart Meters monitor the electricity in a household and feed that information to power companies. By uploading it to WoW instead, Reeves thinks the game could become a tool to encourage environmental awareness.
Reeves went on radio show Living on Earth for their Green Gaming segment last Saturday to pitch the idea: