Crytek confident in Homefront sequel

March 18th, 2012, 13:31 Posted By: wraggster

Crytek insists its Homefront sequel will succeed despite the damage caused to the brand by the lukewarm response to the first game in the series.
Speaking at GDC in San Francisco last week, reported by Gamesindustry.biz, Crytek CEO Avni Yerli said that the sequel - development duties of which were passed to the Crysis developerin September - was in good shape and had enough "mind share" to succeed.
"Everybody knows the IP," he said. "The first game has a low Metacritic, but due to really great positioning and great marketing it has reached a good mind share.
"I think, with Crytek quality attached to it and similar marketing attached to it, it can make a big splash at the time it comes out."
Nick Button-Brown, Crytek's general manager of games, added: "When you look at the world they created in the first game, and the world they were talking about for the second, the setting they were talking about... Obviously we can't talk about it yet, but it's really cool."
While the first Homefront, developed by New York-based Kaos Studios, enjoyed a successful launch - selling 375,000 on day one and a million within 10 days - the game was poorly received by critics and players alike. THQ's backed the game with an ambitious marketing campaign, but after posting a hefty loss it closed Kaos.
In a surprise move, THQ contracted the Crysis developer to produce the sequel, which is currently in development at Crytek UK, formerly Timesplitters developer Free Radical Design.

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